Using Google Translate to help rebuild a nation's spirit.

On March 11th 2010, a massive 9.0-magnitude earthquake occurred near the northeastern coast of Japan, creating tsunami waves that devastated the country. The world immediately turned to social media to voice their support, but the messages weren't able to be read by the Japanese people. So we worked with Google and, in less than 48-hours, created a site that translated these messages of support and delivered them to the people in affected areas. 

These are some stills from the website:

Then we made a film to tell the world about it:

The messages were then distributed in Japanese media and installations around the affected areas:

Partner: Ben Clare  ECD: Leo Premutico, Jan Jacobs  Agency: Johannes Leonardo, NY